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Rafael Koene
Strategic & Financial Advisor - for Healthy Planet Technologies

What I do
I guide founders in developing their ideas into successful businesses. I advise founders on financing processes.
About me
I started my career as an investment banker, amidst the dynamics of financial markets and large transactions. Then I surfed the .com wave at KPN. When the next wave emerged around 2005 – sustainability and energy transition – I knew this was more than a passing trend. With the founding of Essent Corporate Venturing and SET Ventures 1, I combined my financial expertise with technology that contributes to a healthier planet. Since then, I have been active in tech ventures focused on energy transition and circularity.
I was the founder of SET Ventures 1, an LP for many years, and later a team member as the fund grew into one of the leading energy transition tech investors in Europe. I worked for two years at a startup before exiting to Vattenfall. As CCO/CFO at Senfal, I learned in a turbulent environment what entrepreneurship and leadership truly require. At InnovationQuarter, I built a team and managed two funds, which we fully invested in sustainable and circular technology within four years. Finally, I also consider the founding and management of ETF-R and EnergiiQ as milestones.
My motivation stems from my concern about overpopulation and our management of natural resources. When I realized that I could strengthen the right companies through capital, my profession and my conviction converged. I want to continue surfing this wave!
As a strategic and financial advisor, I support companies working towards a sustainable world for everyone. I help them with investor readiness (financial model, data room, valuation, cap table, and governance), funding (strategy and timing, investor materials, long and shortlist, negotiations), and growth (strategy, go-to-market, buy & build, M&A, and exit readiness).
Through Generous Minds, I can collaborate with like-minded people: we build strong, future-proof companies with real impact, enabling humanity to manage our natural resources sustainably.
How I help customers
I'll help you become investor-ready, drawing on my experience as a VC investor, where I evaluated over 1,000 company presentations annually for 20 years. Thanks to my experience with over 50 completed deals in VC and M&A, I can guide you through every step.
Number of deliverables
- Investor readiness
- Funding strategy and guidance through to closing
- GTM strategy
- Exit or transit strategy
Sample customers
Essent Corporate Venturing, SET Ventures, Senfal, InnovationQuarter, ETF-R, EnergiiQ
